About IIASD
The Independent Insurance Agents of South Dakota has represented the state’s independent agents for 96 years. We’re run by agents, for agents, with a small staff based in Fort Pierre.
Who to Call
Questions about membership, markets, E&O, or education come to us directly. Call the office at 605-224-6234 or email connect@iiasd.org.
Blake Severyn
Blake has been at IIASD since 2022. With a background in insurance and marketing, he handles the association’s member and partner programs, market access, lobbying, and marketing.
Blake and his wife Ashley have two children. In his free time he enjoys golf, cycling and oil painting.
Email Blake
Sarah Zarecky
Sarah joined IIASD in August 2024 after starting in the insurance industry in 2022. She manages the Errors & Omissions program and serves as the association’s education provider.
Sarah and her husband Andy have two children. She enjoys camping, boating, working out and a good book.
Email SarahBoard of Directors
IIASD is governed by a board of independent agents from agencies across South Dakota.
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PresidentBarb Lenocker
Heartland Financial ServicesBio
Barb was born and raised in Redfield, South Dakota, and graduated from SDSU with a degree in General Agriculture and Business. She has worked in the insurance industry for more than 25 years, beginning with State Farm before becoming an independent agent over 18 years ago with Heartland Financial Services, where she manages the agency’s four eastern South Dakota locations. Barb and her husband Bryan have two adult children and five grandchildren. She enjoys riding and raising Quarter Horses, golfing, and staying active.
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President ElectSteve Tripp
North Risk Partners -
Vice PresidentJose Diaz
Campbell County InsuranceBio
Jose spent eleven years in agricultural cooperative management with CHS River Plains before reentering the insurance industry with Campbell County Insurance Agency in Herreid in 2023, where he works with his oldest daughter, Aubriauna Wiest, the agency’s Principal Agent. Jose and his wife Amber have three grandchildren. He enjoys cooking, golfing and fishing, helps Amber run Strong Tower Academy Preschool, and is an active Mound City volunteer firefighter.
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TreasurerBrent Rohl
Dakota Insurance, The Rohl AgencyBio
Brent began his insurance career as a captive agent with Farm Bureau Financial Services in 2004. In 2018 he purchased the Dakota Insurance Agency, and in 2022 expanded by purchasing the Fishback Insurance Agency from First Bank & Trust, with offices in Brookings and Sioux Falls. Brent and his wife Shayna have three children. He rides motorcycles, coaches Brazilian Jiu-Jitsu and Muay Thai at No Illusions Martial Arts, and spends summers at the family cabin on Lake Poinsett.
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Past President
Rich Maguire
Black Hills Insurance Agency -
Jesse Konold
Bridgemark Insurance SolutionsBio
Jesse has been in the insurance industry since 2006, beginning at Key Insurance and co-founding Bridgemark Insurance Solutions in 2021. The agency grew from 12 to 28 team members and expanded into Nebraska and Minnesota. He is now regional president for INSight Partners with 20 locations, and holds AFIS and CIC designations.
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Betsy Krohmer
Krohmer Agency -
Travis Geppert
Dacotah InsuranceBio
Travis is Senior Vice President of Dacotah Insurance with over 30 years in the industry, including nearly every agency role and five years as a company representative. He and his wife Carrie have a blended family of nine children and two grandchildren. He enjoys traveling, mountain biking, skiing, and pickleball.
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Amy Heim
World Insurance -
Tara Stubbe
Worthing InsuranceBio
Tara is a second-generation agency owner who began her insurance career in 2002 in her mother’s independent agency. She grew up in Canton and graduated from SDSU, working six years for the SDSU Cooperative Extension Service before joining the agency. Today Tara, her husband Jerry and their son Jake own and operate Worthing Insurance, Inc. She serves on the boards of Great Plains Farm Mutual Insurance Company and Worthing Economic Development Corporation.
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Dan Johnson
Risty BenefitsBio
Dan grew up on a farm outside Lake Preston and has called Sioux Falls home for 40 years. His career includes law enforcement, serving as Executive Director at St. Michael Catholic Cemetery, and now his role as a Principal at Risty Benefits. He is a graduate of Leadership Sioux Falls and serves as State Deputy for the South Dakota Knights of Columbus. Dan and his wife Jeannie raised three daughters and have three grandchildren.
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Rod Cowling
Western Dakota Insurors